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Screen Replacement Guide: Cost Breakdown by Device Model

Technician replacing a cracked phone screen with new display assembly



Screen repairs are the #1 revenue driver for most wireless dealers and repair shops. But with parts prices, labor, and customer expectations all over the map, it’s tough to know if you’re charging enough—or leaving money on the table. This guide gives you transparent phone screen replacement costs, pricing strategies, and real-world profitability analysis for iPhone and Android repairs.


Why Pricing Transparency Matters


Customers today are savvy—they’ll compare your quote to national chains and online repair pricing. Being transparent builds trust, sets clear expectations, and helps you justify your rates. Plus, knowing your true costs ensures every job is profitable, not just busy work.


What Goes Into Phone Screen Replacement Cost?

  • Parts cost: LCD/OLED display, digitizer, frame, adhesive, tools

  • Labor: Technician time, skill level, warranty/redo risk

  • Overhead: Rent, utilities, insurance, marketing, admin

  • Market pricing: What local competitors and national chains charge

  • Warranty: Cost of honoring returns or defects


Average Screen Replacement Parts Cost (2026)

Device Model

OEM/High-Grade

Aftermarket

iPhone 13/14 Series

$85-120

$50-80

iPhone 11/12 Series

$65-90

$35-60

iPhone XR/XS/8/SE

$40-70

$22-45

Samsung S21/S22

$110-170

$70-120

Samsung A/M Series

$35-60

$18-35

Google Pixel 6/7

$90-130

$55-85

Motorola/Other Android

$30-60

$18-35


Tip: For best reliability, source parts from trusted parts distributors in the WDG directory.


Typical Retail Pricing (2026)

Device Model

Low-End

Average

High-End

iPhone 13/14 Series

$180

$220

$260

iPhone 11/12 Series

$120

$160

$200

iPhone XR/XS/8/SE

$80

$110

$140

Samsung S21/S22

$200

$260

$320

Samsung A/M Series

$80

$110

$140

Google Pixel 6/7

$120

$160

$200

Motorola/Other Android

$60

$90

$120


Note: Pricing varies by region and parts quality. Always check your local market and adjust for your cost structure.


Profitability Analysis: Example Breakdown


Let’s break down a typical iPhone 13 screen replacement:

  • Retail price: $220

  • High-grade part: $100

  • Labor (30 min @ $30/hr): $15

  • Overhead (allocated): $20

  • Total cost: $135

  • Gross profit: $85 (39%)


For Androids, margins are often higher due to lower parts cost but can be offset by longer repair times or higher defect rates.


How to Maximize Profit on Screen Repairs

  • Negotiate bulk pricing with parts suppliers

  • Use a transparent pricing menu—customers trust shops with clear rates

  • Offer warranty upsells (30–90 days) for a small extra fee

  • Bundle screen repair with tempered glass or case for higher ticket

  • Track return/defect rates and switch suppliers if quality drops

  • Train techs to minimize redo/warranty costs


Common Pricing Mistakes to Avoid

  • Racing to the bottom—undercutting hurts everyone and shrinks margins

  • Not updating pricing as parts costs change

  • Ignoring labor—your time is valuable!

  • Failing to explain OEM vs. aftermarket to customers

  • Not charging enough for premium models (OLED, curved displays, etc.)

  • Skipping a written quote—always document your estimate


How to Communicate Pricing to Customers

  • Be upfront—show the breakdown of parts, labor, and warranty

  • Explain why OEM/High-Grade costs more but lasts longer

  • Offer options (OEM vs. aftermarket) and let the customer choose

  • Highlight your warranty and service guarantees

  • Show before/after photos and customer reviews


Final Thoughts


Screen repairs are a core profit center for every repair shop. With transparent pricing, smart sourcing, and a focus on quality, you can maximize both customer satisfaction and your bottom line. For more pricing tools, check out WDG’s parts distributors and diagnostics vendors to keep your margins strong and your customers happy.

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