Who should use these advertising opportunities?
These placements are built for vendors and brands that want more dealer accounts, repeat orders, and long-term relationships.
Distributors & wholesalers
Devices, accessories, parts, tools, and repair supply vendors.
Master agents & programs
Carrier/MVNO programs, internet, home security, and add-on revenue streams.
Dealer services
POS, financing, insurance, marketing, compliance, training, and support solutions.
Advertising opportunities for vendors (options)
Choose one channel or stack multiple placements for stronger frequency and better dealer recall.
E-Mail Campaigns
Dedicated email blasts to dealer audiences with your offer, CTA, and tracking-friendly links.
Banner Ads
Site placements that keep your brand visible while dealers browse categories, tools, and vendor profiles.
Newsletter Banner Ads
Banner placement inside our newsletter for consistent visibility alongside dealer-first content.
Text Blast Campaigns
Time-sensitive promos delivered via SMS for fast opens and quick dealer action.
Sponsored Posts
Promotional posts, interviews, news posts, announcements, guest posts, and industry surveys.
Related: Premium vendors may also rotate in Vendor Spotlights and appear on our Vendors List.
Choose the right channel for your vendor offer
Different offers perform better in different placements. Use this guide to match your goal to the right channel.
Text Blast Campaigns
Best for time-sensitive promos, event reminders, and urgent announcements. SMS is short—your offer must be simple.
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Goal: fast opens + quick action
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Best CTA: “Claim offer / Tap link”
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Pairs well with: a short landing page + clear terms
Banner Ads
Best for always-on visibility while dealers browse categories, tools, and vendor options.
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Goal: brand recall + steady traffic
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Best CTA: “View offer / Learn more”
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Pairs well with: discounts + vendor spotlight
E-Mail Campaigns
Best for launches, promos, dealer onboarding, and driving fast inbound. Ideal when you have a clear offer and a strong landing page.
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Goal: clicks + inquiries
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Best CTA: “Get pricing / Apply / Book a call”
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Pairs well with: sponsored post + directory profile
Newsletter Banner Ads
Best for consistent visibility inside dealer content. Great for promos that don’t need a full dedicated email.
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Goal: low-friction clicks
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Best CTA: “See promo / Get details”
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Pairs well with: limited-time offers
Sponsored Posts
Best for SEO + credibility. Great when you want dealers to understand your offer, requirements, and why you’re different.
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Goal: trust + qualified inbound
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Best CTA: “View profile / Talk to our team”
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Formats: promo posts, interviews, news, announcements, guest posts, surveys
Sponsored posts (formats vendors can run)
Sponsored content works best when it’s dealer-first: clear offer, clear fit, clear next step. These formats are built for vendors who want credibility, SEO value, and qualified inbound dealer interest.
Promotional Post
Launch a promo, new program, limited-time offer, or dealer incentive with a clear CTA.
Interviews
Founder/team interview focused on dealer outcomes, support, and what makes you different.
News Post
Industry update tied to what dealers should do next (actionable, not fluff).
Announcements
New partnerships, new portals, new pricing, new terms, expansions, or milestones.
Guest Posts
Educational content that builds trust and drives qualified inbound dealer leads.
Industry Survey
Dealer survey + results recap that positions your brand as data-driven and dealer-aware.
How vendor advertising works on WDG
We keep it simple: pick your channel, align your offer to dealer intent, and launch with clear tracking.
1️⃣
Choose your placement
Email, banners, newsletter banners, SMS, or sponsored content.
2️⃣
Share your offer + CTA
We confirm your messaging, dealer fit, and landing page before launch.
3️⃣
Launch on schedule
Your campaign runs on the agreed dates and placements for consistent dealer visibility.
4️⃣
Track performance
Use tracking links to measure clicks and inbound interest, then optimize future runs.
What we need from your team to launch
To keep campaigns clean and dealer-friendly, we align your message to dealer intent and confirm your offer details before publishing.
Required
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Offer summary (what it is + who it’s for)
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Primary CTA (what you want dealers to do)
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Landing page URL (tracking-friendly)
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Contact method (form, email, calendar link, phone)
If you’re running banners
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Banner creative (we’ll confirm sizes)
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Headline (short) + subtext (optional)
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Destination UR
If you’re running sponsored content
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Key talking points (dealer outcomes)
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Requirements/terms (if any)
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Support process (how dealers get help)
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Optional: interview availability
Advertising opportunities for vendors FAQ
Do vendors need a directory listing to advertise?
Not always, but it’s strongly recommended. A directory profile improves trust and gives dealers a place to learn more after they click. Start here: Vendor Onboarding.
Can WDG help with copy and creative?
Yes. If you provide the offer details and your CTA, we can help format messaging to be clear and dealer-friendly.
What offers typically perform best with dealers?
Dealer-first offers: clear pricing incentives, waived fees, bonus spiffs, fast approvals, or a simple “get started” path with strong support.
Can vendors run promos for Pro/Premier members?
Yes. If you offer a promo/discount for members, you may also be highlighted on our discounts page: Dealer Discounts List.
Do you allow guest posts?
Yes—guest posts are a great fit when they are educational and written for dealer clarity. We’ll align formatting and add a clear CTA.
How far in advance should vendors book?
For best availability, book at least 1–2 weeks ahead (especially for email and newsletter placements). For urgent promos, ask and we’ll confirm the next open slot.
