Vendor FAQs by topic
Use these sections to find what you need fast.
Onboarding & directory listing FAQs
How do I list my company as a vendor on WDG?
Start with Vendor Onboarding. Submit your company details and website. Our team verifies fit and category placement, then your listing goes live once approved.
Do vendors need a website to be listed?
Yes. Vendors must have an operational website so dealers can verify the business and understand the offer.
How fast is vendor onboarding?
Most approvals are completed quickly after submission once your website and category fit are verified. If anything is missing, we’ll follow up.
Can I request a specific category placement?
Yes. We’ll place you in the most accurate categories based on your website offerings so dealers find the right vendors faster. Browse categories here: Vendor Directory.
Advertising option FAQs (email, banners, SMS, sponsored)
What advertising options are available for vendors?
Vendors can run email campaigns, banner ads, newsletter banner ads, text blast campaigns, and sponsored posts. See all options: Advertising Opportunities.
Do vendors need a directory listing to advertise?
Not always, but it’s strongly recommended. A directory profile improves trust and gives dealers a place to verify you after they click.
What do you need from my team to launch a campaign?
A clear offer, a primary CTA, a landing page link, and a contact method. For banners, you’ll also need creative assets (sizes confirmed before launch).
Can WDG help with copy and creative?
Yes. If you provide the offer details and CTA, we can help format messaging to be clear and dealer-friendly.
Dealer leads program FAQs
What is the WDG Dealer Leads Program?
It’s designed for vendors who want inbound dealer inquiries and conversations. It works best when your offer is clear and your team follows up fast.
How do vendors get better results from dealer leads?
Respond quickly, qualify dealers with a simple process, and send them to a clear landing page or directory profile with next steps.
Should vendors combine dealer leads with other placements?
Yes. Many vendors see better performance when they stack dealer leads with a directory listing (trust) and banners or text blasts (visibility + urgency).
What types of vendors are a good fit for dealer leads?
Vendors with a clear dealer offer and a simple next step—master agents, distributors, service providers, software, financing, and programs with defined requirements.
Dealer leads program FAQs
Should I make the offer simple?
Yes, dealers respond faster when pricing, requirements, and next steps are clear (apply, book, get pricing).
Is it important to follow up fast with dealers?
Speed matters. Vendors who respond quickly convert more inquiries into dealer accounts.
Use a directory listing as your “home base”
Your listing builds trust and gives dealers a place to verify you after they click from any campaign. Browse the directory →
Helpful vendor pages
Explore these pages to understand the full WDG ecosystem.
