AT&T’s new “2.0” plans will create switcher interest—but plan changes also create the fastest dealer headaches: lost promos, misunderstood hotspot rules, and perk add-ons that raise the bill later. Dealers can prevent churn with a simple 3-check process before switching anyone: (1) promo eligibility + credit timelines, (2) hotspot/video/perk rules (included vs paid), and (3) the steady-state monthly total written down in plain English. Sell the plan, but sell the math first.