Verizon has announced a massive win in 2026, opening up new opportunities for wireless dealers. Leverage this momentum to drive upgrades, attract new customers, and boost sales with competitive positioning and targeted campaigns.

T-Mobile has beaten Verizon and AT&T in most of the US for 2026, according to new reports. Wireless dealers can use this momentum to drive upgrades, attract new customers, and position T-Mobile as the network of choice in competitive markets.

The FCC will let Verizon lock phones for longer, making it harder for customers to switch carriers in 2026. Wireless dealers must prepare for more customer questions, adjust upgrade strategies, and educate buyers about unlocking rules.

AT&T’s $1 billion spectrum acquisition is facing new concerns, potentially impacting 5G expansion plans. Wireless dealers should be ready to address customer questions, monitor coverage updates, and adjust upgrade strategies in 2026.