T-Mobile bringing back a popular free app subscription perk is a dealer-friendly retention tool—if you sell it the right way. Customers don’t switch for “perks,” they switch for a lower total bill and fewer hassles. Dealers can use a Perk Value Check: confirm what the perk replaces (a paid subscription), show the monthly savings, and tie it to a plan upgrade or multi-line add. Then upsell the home experience: streaming setup + No‑Buffering Wi‑Fi bundle.