Dealer takeaway: iPhone launch day is always a switcher moment, but this year the real wedge isn’t just price—it’s support. T-Mobile is marketing “frictionless” switching and zero down payment messaging to attract new customers for the iPhone 18 Pro and iPhone Duo. At the same time, CEO Srini Gopalan publicly acknowledged what many customers already feel: 24/7 app help isn’t the same as a human. Dealers can monetize both sides—upgrades and support—by being the human layer. Wh