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Marketing ROI Tracker
Track marketing spend and revenue by channel to measure cost per acquisition and channel-by-channel ROI.
✅ Built for wireless dealers ✅ Mobile-friendly ✅ Use the Tool Below!
What this Marketing ROI Tracker helps you do
Half your marketing is probably working - but you might not know which half. The Marketing ROI Tracker logs spend and attributed revenue by channel (Google, Facebook, local print, referrals, community sponsorships, etc.) to show you cost per new customer, total ROI, and which channels deserve more budget versus which to cut. Update monthly to keep the picture current and your spend allocation sharp.
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Use the Marketing ROI Tracker now
Fast
Built for quick in-store use.
Consistent
Standardize your process.
Dealer-ready
Made for wireless retail.
Marketing ROI Tracker FAQ's
How do I attribute customers to channels?
Ask new customers how they found you and log the answer at checkout. Imperfect but directionally useful. Combine with channel-specific phone numbers or promo codes for higher accuracy.
What's a strong marketing ROI for a wireless dealer?
Channel ROI of 3:1 (three dollars revenue per dollar spent) is healthy. 5:1 is strong. Anything under 1.5:1 needs immediate investigation or cutting.
Should I track organic channels like word-of-mouth?
Track them, but don't expect costs. Word-of-mouth and Google organic typically have zero marginal cost - that makes them the highest-ROI channels by definition.
How often should I review marketing ROI?
Monthly to spot trends, quarterly to make budget reallocation decisions. Reviewing weekly is usually too noisy. Reviewing annually is too slow to catch dying channels.
