As usual this season, Apple is gearing up to unveil the iPhone 12 roster, but the release dates span a rather unusual October to November timeframe. While waiting with bated breath, you'd be wise to watch Apple's so-called "Hi, Speed" keynote live, as it is expected to unveil the most iPhones at once ever, to the tune of four new 5G model, reportedly starting from $649, and going all the way to $1349.
Why "Hi, Speed"? Well, 5G, A14 and all that, and, given the four circles of different sizes in Apple's event teaser here, we can reasonably expect the rumored 5.4"-6.7" screen diagonals, too. Unless they have to do with increased wireless charging speeds, but we digress.
When to watch the Apple iPhone 12 'Hi, Speed' October event livestream
October 13, 2020, at 10AM Pacific/1PM Eastern
Thankfully, Apple will be streaming its "Hi, Speed" October 13 iPhone 12 unveiling event, and you can watch it embedded when the time comes, on the devices and browsers listed here:
What to expect from Apple's October 13 iPhone 12 5G event
5.4" iPhone 12 mini priced from $649
6.1" iPhone 12 priced from $699
6.1" iPhone 12 Pro priced from $999
6.7" iPhone 12 Pro Max priced from $1099
Apple's world saw some pretty interesting developments in the first half of the year, both in resurrecting old glory with the iPhone SE, and introducing new devices in the iPad Pro line. The real heavy-hitters, however, Apple has lined up for October and November, in the shape and form of its first 5G iPhone 12.
For the iPhone 12 series, Apple will apparently introduce a new metal midframe shape coupled with a different back panel than what we have now, and a brand new 5.4" form factor. When you add the 5G modem, the 5nm apple A14, and the LiDAR cameras on the back of the Pro models, the excitement is palpable.
When is the iPhone 12 Pro Max 5G coming out?
October 16, 2020 preorders for the iPhone 12 mini and 12 Pro
October 23, 2020 release for the iPhone 12 mini and 12 Pro
November 6, 2020 preorders for the iPhone 12 and iPhone 12 Pro Max
November 13, 2020 preorders for the iPhone 12 and iPhone 12 Pro Max
A lot of analysts expected that both the Apple iPhone 12 release and announcement may be pushed back significantly by up to two months, but now we are expecting the launch to start in October. After all, a last launch in late November, just in time for Thanksgiving, and the Black Friday start of the shopping season on the 27th, would have been too much indeed. Before that, the delay in the iPhone 12 series unveiling and launch was rumored to be just a month or so, an October start would ultimately be the case. Hopefully, by release time the retail traffic will be back up to normal, unless there is a second pandemic wave in time for flu season that could affect carrier and Apple Store availability again, as they are still not running at full capacity. In any case, the analysts from investment firm Morgan Stanley are not holding their breath for huge 5G iPhone sales in the last quarter. They chalk it off to the belated launch and the precarious demand situation, at the same time predicting that sales would take off in earnest during the first quarter of next year.
Given that two of the four new iPhone 12 series - the regular 12 and Pro Max models - may not be released till November, it's not hard to fathom why Apple's usual blockbuster holiday sales quarter may spill over into early 2021 as well.
Needless to say, Apple will be streaming everything in these coronavirus times, with nary an audience on the horizon. Last year, Apple used the iPhone 11 trio unveiling to stream its keynote live on YouTube for the first time, and this year it streamed the iPhone SE and Apple Watch 6 announcements, so the iPhone 2020 unveiling wouldn't be an exception.